I found this very interesting article today. The chart below shows how almost every brand is owned by 10 corporations.
Ten mega corporations control the output of almost everything you buy; from household products to pet food to jeans.
According to this chart via Reddit, called “The Illusion of Choice,” these corporations create a chain that begins at one of 10 super companies. You’ve heard of the biggest names, but it’s amazing to see what these giants own or influence.
Here are a couple of examples of what this means and how it can be misleading for buyers:
$200 billion-corporation Nestle — famous for chocolate, but which is the biggest food company in the world — owns nearly 8,000 different brands worldwide, and takes stake in or is partnered with a swath of others. Included in this network is shampoo company L’Oreal,
Yum Brands owns KFC and Taco Bell. The company was a spin-off of Pepsi. All Yum Brands restaurants sell only Pepsi products because of a special partnership with the soda-maker.
It’s also very interesting to notice that the article mentions the following:
And it’s not just the products you buy and consume, either. In recent decades, the very news and information that you get has bundled together: 90% of the media is now controlled by just six companies, down from 50 in 1983, according to a Frugal Dad infographic from last year.
It’s interesting and scary to realize that so many brands are owned by so few companies. Does it really give the small guys a chance to survive? Does it also can create a delusion for people who aren’t aware of this? Check out the article for more interesting points.
Any thoughts or concerns about this? Leave a comment below if you feel this is fair, scary, etc.
Lots of love,